Course curriculum

  • 1

    Test Your Knowledge

    • Test Your Knowldedge

  • 2

    Handouts

    • Negotiation Skills - Two Approaches to Negotiation

    • Negotiation Skills - Ten Rules of Negotiation

  • 3

    Module Overview and Introduction

    • Introduction

    • Module Overview - Negotiation Skills - Lesson 2

    • Review: Win-Lose Approach

    • Review: Win-Win Approach

    • Section Review

  • 4

    Real Life Examples in Negotiation

    • Marketing Philippine Made to an American Retail Chain

    • Negotiating with a Mexican Counterparty

    • Win-Win: Negotiating with a Hong Kong Printer

  • 5

    Negotiation in Different Cultures

    • Experiences in Negotiating with Counterparts from Different Cultures

    • KEY POINTS - Business Etiquette in Different Cultures

    • KEY POINTS - Business Etiquette in Different Cultures (FINAL)

    • Section Review

  • 6

    Exercises

    • List of Scenarios

    • Scenario 1

    • Scenario 1 - Questions

    • Scenario 2

    • Scenario 2 - Questions

  • 7

    CASE STUDY

    • CASE STUDY: Negotiations Lead to a Successful Partnership Between P&G and Walmart

    • CASE STUDY: Negotiations Lead to a Successful Partnership Between P&G and Walmart

  • 8

    Key Points

    • Key Points - Negotiation Skills - Lesson 2

  • 9

    Quiz

    • Quiz

Instructor

Virgilio Antonio

Virgilio V. Antonio brings over three decades of extensive experience in international trade, sales, marketing, and business development across various industries. With a strong background in negotiation, he has successfully handled business transactions in the Philippines, Hong Kong, China, Vietnam, and the United States, working with multinational corporations, government agencies, and private enterprises. His expertise in negotiation is backed by years of experience in high-stakes business dealings, international contract negotiations, and strategic partnerships. Having traveled extensively across Asia, Australia, and the United States to engage with clients and attend trade conventions, Virgilio has mastered cross-cultural communication and negotiation strategies that are essential in today's global business environment. As a seasoned executive, he has served in key leadership roles such as Country Manager for Taicera Enterprise Company, Projects & Marketing Manager for Formosa Ceramic Tiles Mfg. Corp., and Export & Project Sales Manager for Mariwasa Siam Ceramics, Inc. His hands-on experience in deal-making, client relationship management, and conflict resolution provides invaluable insights for professionals seeking to enhance their negotiation skills. Virgilio is also a sought-after speaker, having conducted training sessions and lectures for organizations such as the Bureau of Customs, the Philippine Coast Guard, and the ASEAN Customs Convention. His ability to blend practical business insights with real-world negotiation techniques makes his training sessions highly engaging and impactful for CPAs and CIAs navigating complex financial, regulatory, and business negotiations.